Authors nowadays are told that they have not only to write good books, but then to promote their literary efforts with tendentious blogs and tours and bells-and-whistles YouTube videos. In that light, I am particularly charmed by a very understated promo video from Peter Ackroyd, who has a new book about England’s Thames River to flog. No technological fireworks here. Instead, the sum of what we get is the doughboyish, bespectacled, and ardently academic Ackroyd in a small boat, drifting along the Thames through London (about which he already wrote a wonderful book) and gabbing about that river’s history, while a snippet of classical music reels out in the background. It’s nothing in the way of cinematic come-ons, but nonetheless makes me want to send away for his book post haste. Other authors, take note.
(Hat tip to Book/Daddy.)